Kevel

Kevel is a technology company that specializes in infrastructure APIs, enabling businesses to create custom ad platforms for various advertising formats, including sponsored listings and native ads. Founded in 2010, Kevel empowers digital publishers, retailers, and marketplaces to develop privacy-focused advertising solutions that enhance control over ad experiences and first-party data, helping them generate new revenue streams. The company's core offering is the Retail Media Cloud, an API-based platform that allows retailers and marketplaces to launch and manage their own retail media networks. This platform supports rapid deployment and offers flexibility for building scalable ad technology tailored to each client's needs. Kevel's solutions include custom ad platform APIs, server-side ad campaign management, and white-labeled options, all designed to maximize advertiser budgets and improve shopper experiences. With a commitment to innovation and user privacy, Kevel operates with a remote-first approach and has teams across various global locations. The company is headquartered in Durham, North Carolina, and serves a diverse range of clients, including notable names like Bed Bath & Beyond, Yelp, and The Home Depot.