Econsultancy

Econsultancy is a digital marketing and ecommerce training provider founded in 1999 by Ashley Friedlein and Matthew O’Riordan. With offices in London, New York, and Singapore, the company focuses on transforming businesses by equipping teams with essential digital skills to enhance performance and customer value. Econsultancy offers a variety of services, including expert-led training programs for large organizations, research and consultancy to navigate the digital landscape, and the organization of significant events like the Festival of Marketing. Their training initiatives include the MSc in Digital Marketing Communications and the Marketing Week Mini MBA, both designed to support marketing professionals. Econsultancy also introduced the Modern Marketing Model, which integrates traditional and digital marketing practices. The company has a popular blog that attracts over half a million monthly readers, providing valuable insights into digital marketing. Econsultancy is recognized as a leading name in the digital marketing and ecommerce sectors.