Movia

Movia is a Canadian advertising and marketing company based in Toronto, Ontario, specializing in mobile billboard advertising. The company operates a fleet of trucks equipped with mobile billboards that deliver dynamic outdoor advertising campaigns across Toronto and North America. Movia's approach combines traditional out-of-home advertising with advanced technology, enhancing brand exposure and engagement. The core service offered by Movia is mobile billboard advertising, which features branded advertisements displayed on moving trucks to reach targeted audiences. The company utilizes proprietary tracking devices to provide impression analytics and enable mobile device retargeting, allowing advertisers to measure campaign effectiveness and engage consumers beyond the physical billboard. Movia also emphasizes community engagement through direct interactions between drivers and the public, distributing custom handouts to foster meaningful connections. Movia serves a diverse range of advertisers, demonstrating strong campaign results, including a notable brand lift study. With a dedicated team of approximately 26 employees and annual revenue around $6.1 million, Movia is recognized as a leader in mobile billboard advertising, blending traditional methods with modern digital strategies.