Movia

Movia is a Toronto-based out-of-home advertising company that specializes in mobile billboard solutions. Founded in 2015 by Casey Binkley, Movia transforms commercial trucks into mobile billboards, utilizing their exteriors as advertising space. The company combines truck-side advertising with advanced technology, offering targeted campaigns that leverage GPS tracking and impression analytics for real-time monitoring. Movia provides mobile billboard advertising with both static and digital ads, designed for high visibility in urban and suburban areas. Their services include real-time tracking of ad exposure, campaign customization through geofencing, and the use of beacon technology for retargeting. Movia holds a patent for methods related to tracking mobile ads and analyzing viewer engagement, ensuring advertisers receive detailed performance data. The company also supports non-profits by donating advertising space and resources, committing to charitable causes through the 1% Pledge.