Postscript

Postscript is an SMS marketing platform designed for ecommerce brands, initially focused on Shopify stores but now supporting various platforms. It helps businesses build customer relationships through SMS by offering tools for audience growth, personalized messaging, and revenue optimization. The platform emphasizes two-way interactions, allowing brands to engage customers effectively. Postscript provides a range of services, including audience growth tools like website popups and checkout opt-ins, as well as segmentation features for personalized messaging. Automation capabilities help manage cart abandonment, post-purchase follow-ups, and loyalty programs. The platform also includes AI features, such as customizable brand voice training and an AI shopping assistant that engages customers for reorders and support. With a focus on reducing reliance on paid ads, Postscript aims to enhance customer lifetime value for independent sellers and mid-market brands.