Overview

HEADQUARTERS

Jonesboro, United States

Details

We're a B2B market research and advisory firm specializing in account-based GTM strategies and generative AI. Our mission is to evolve the way B2B organizations go-to-market with account-based strategies. We are the authority providing: 1. Clarity: around a universal definition of what account-based marketing (ABM) is, and what it's not. 2. Representation: for organizations of all sizes to launch, optimize and scale their account-based motions with our Growth ABM™️ & Enterprise ABM™️ frameworks. 3. Evolution: around the way organizations go-to-market with account-based strategies.

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