TheyDo - Journey Management

TheyDo is a collaborative platform based in Amsterdam, Netherlands, that specializes in Customer Journey Management. Founded in 2018, the company focuses on aligning customer needs with business outcomes to enhance decision-making across organizations. TheyDo integrates both structured and unstructured data to provide a comprehensive view of customer journeys, promoting better collaboration among teams. The platform offers tools for journey mapping and workflows, creating a centralized space for teams to align their product, customer experience, and design decisions. It features a collaborative workspace for designing, measuring, and optimizing customer journeys, along with actionable intelligence to prioritize decisions that maximize customer value. TheyDo also supports custom taxonomy creation and emphasizes data security. TheyDo has raised $49 million in funding and is currently in the Series B stage, reflecting its growth and increasing demand for its services. The company is committed to a customer-centric approach, helping businesses deliver exceptional customer experiences through effective journey management.